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Motion content for the Medical & Healthcare Industry

Great stories are the best medicine.

 
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who we arE

Code Blue is a video production company that specializes in crafting compelling stories for the healthcare industry.

Our uniquely qualified team combines extensive film production experience with real-life medical expertise to make impactful video content.

We believe using video to tell well crafted stories packs the most punch, whether it’s for patient education, medical device demonstrations, or healthcare branding & advertising.

If you’re looking for content that connects, call us!

 

get in touch

kirk@codebluefilms.com

612.490.9999 t.

 
 
 
 

we speak your language.

- our award-winning filmmakers are also real-life medical professionals

 
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How we’re different

Beyond our vast film & video production experience, we bring an added perspective to all our projects:    

  • We understand great patient care is the bedrock of any healthcare system and we are committed to crafting visual stories that build trust with your clients.

  • We know the lingo, nomenclature, and anatomy. We may not know the ins and outs of every surgery or procedure, but we understand a lot of it. And we respect the sterile field. 

  • We recognize the importance of patient literacy and education. We strive to create visual and engaging stories that help patients understand difficult medical procedures or concepts.  

  • We’re secretly technology geeks. So, when it comes to promoting the latest medical devices for your clients, we’re a perfect fit.

 

What we offer

Our film & video projects include:

  • Patient education

  • Medical device and technology

  • Product introduction & demonstration

  • Branded content for television, internet, & social media platforms

  • Employee education

Our services include:

  • Writing

  • Producing

  • Film and video shoots

  • Editing / Post production

  • Consulting

 
 
 
 
 

we know video production…

inside & out.

 
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1991

1991

 
2019

2019

Our story

Kirk and Betsy’s friendship started years ago.

Kirk had just finished working on Prince’s Purple Rain when he met Betsy on the set of a Target commercial he was producing. Betsy was a production assistant just starting out, but Kirk recognized her talent and hired her on his next project. And then the next. And the next…

They had an instant rapport and soon became a formidable production team. Kirk formed his own film production company, Voodoo Films, where Betsy found a niche as an assistant director, working on feature films, music videos, and TV commercials.  

Somewhere along the way, Kirk recognized Betsy’s talent for directing people and offered to represent her as a director. Betsy said yes, and the die was cast. The duo spent years working together, making award-winning broadcast commercials.

Later Betsy decided to pursue a career in medicine. She went back to school and became a physician assistant. She worked in urgent care while occasionally flying off to Belize and Cambodia to provide medical care where there was none. Meanwhile Kirk continued to produce interesting film projects and began directing himself.   

One night, they reconnected over coffee and starting talking…..

Code Blue Films was born.

Awards

Paul Wellstone Campaign – 1991 

  • Grand Effie Award

  • Winner - US Film Festival Dallas

  • Winner - MN Adfed advertising Awards/The Show

“Listen” Milwaukee Blood Center - :30 TV commercial about AIDS & donating blood. – 1991

  • Clio Award nomination

  • 1991 Telly Award winner

  • Cannes Film Festival recognition

ITVA Award of Excellence - “The Ungentle Truth” - A 26-minute dramatic film about child abuse.  

Telly Awards (TV Commercial Category)   

  • “Listen” Milwaukee Blood Center - 1991

  • “Flying Colors” - Wagner Paints – 1991

  • “Chase” – Trinity Homes – 2000

  • “Dream” -  Wisconsin Tourism – 2001

  • “Save” – Excel Energy 

MN Adfed Advertising Awards / “The Show”

  • “Pinhead” – Page Foundation – 1990

  • “Black Hawk Fans” - 1992

Advertising Annual award of excellence PSA commercial

  • “Minnesotans for Nuclear Responsibilities” – 1994

AICP Show Award

  • “Lirena” – Miracle Ear - 2001

 

WE get to the heart of the story.

WE understand your patients, because we’ve been one.

their concerns are of the utmost importance to us.

 

Our work


Endo — Patient Education

Sonos — Television Commercial

United Health Care — Patient Education

Children’s Hospital — Television Commercial

Children’s Hospital — Television Commercial

St. Jude Hospital — Patient Education

Other work


The Studio

Delta Air

Cost Cutters

 

THE Team

 

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Betsy bangs| Partner

Betsy has over 20 years experience in film production and over 10 years experience as a medical provider.  Her work in feature films, music videos, and IMAX, eventually led to a career as an award winning TV Commercial Director for Voodoo Films.  An accomplished storyteller and writer, Betsy has written scripts for:  Starwood Hotels, Campaq Contura Computers, and USA Direct.  She produced/directed and adapted a screenplay about child abuse, “The Ungentle Truth” which won an ITVA Award.  Her original screenplay “Duke of Manitou” was a finalist for a Morrow-Heus Fellowship. In 2001 she attended UCLA’s Professional Screenwriter’s Program where her screenplay “A Secret Rebel” was the winner of their annual screenwriter’s contest.

Subsequently, in 2003, Betsy returned to graduate school and became a Physician Assistant. As a PA she worked as an Urgent Care provider, served as an Investigator in the medical occupations division for Minnesota Attorney General, as well as Preceptor for Augsburg University’s Physician Assistant Program.

It’s Betsy’s expertise in medicine, writing, and film production that helps make Code Blue uniquely qualified to provide you with our special blend of medical storytelling.

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Kirk Hokanson | partner

Kirk has over 30 years experience producing and directing television commercials and film projects.  His vast experience encompasses all aspects of film/video production including feature films, corporate films, and documentariesIn 1995 he created Voodoo Films, an award winning TV commercial production company based in Minneapolis where he served as Executive Producer/Director.  

Voodoo Films’ clients included:  St Jude’s, Target, Purina, Piper Jaffray, Delta Airlines, and Harley Davidson. Kirk served as the Minnesota Chapter president of the Association of Independent Commercial Producers (AICP) for 13 years. Kirk has a strong post-production background and is a skilled and creative problem solver. He is particularly talented at finding innovative solutions for unexpected problems.